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Immunology Sales Pitch

Haldi milk, gilory juice, tulsi tea, vitamin C chewies—there’s more than you can chew in the immunity booster market

The Battle of Haldighati played out every day in a Delhi household since the Covid plague barreled down on the country. The combatant mom pressed the entire might of her cavalry and archers to make the mutinous ten-year-old son drink her grandmother’s health recipe—a milkshake of freshly-ground pulpy turmeric, crushed clove and cardamom, and sugar to tranquilise the turmeric’s bitterness. But peace descended abruptly around late-June when milk fortified with haldi and in tasty flavours such as butterscotch…

Lachmi Deb Roy

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